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Privacy Policy

PRIVACY STATEMENT

 

2M Beauty Slovakia s.r.o., Dunajská ul. 1114/5, 945 01 Komárno, ID: 36656461, VAT: 2022219507, VAT ID: SK2022219507, registered in the Trade Register of the District Office Bratislava I, Section Sro, file no. 112411/B (hereinafter referred to as “2M BEAUTY”), operator of the online store www.2mbeauty.sk, declares that all personal data (hereinafter also “data”) is considered strictly confidential and handled in accordance with applicable legal provisions in the area of personal data protection.

The security of your personal data is a priority for us. We pay close attention to personal data and its protection. In these Personal Data Processing Principles (“Principles”), we would like to inform you about what personal data we collect and how we use it.

 

1. Personal data and its processing

1.1. Categories of personal data

We collect different data depending on which of our services you use.

If you purchase from us without registration, we collect:

  • Name and contact details: First and last name, email address, postal address, billing address, phone number, bank details.
  • Data generated based on the duration of the contract: Purchased products, customer segment, volume of services provided.

If you purchase from us as a registered customer, we collect:

  • Name and contact details: First and last name, email address, postal address, billing address, phone number, bank details.
  • Data generated based on the duration of the contract: Purchased products, customer segment, volume of services provided.
  • Login details: Login names and passwords. We do not have access to the actual password.

If you subscribe to our marketing messages, we collect:

  • Name and contact details: Email address and first name.

Additionally, we process the following personal data:

  • Data from communication between 2M BEAUTY and the customer.
  • Records of behavior on websites managed by 2M BEAUTY.

1.2. Purposes of processing personal data

Providing services and improving them. In order to offer and improve our services to your satisfaction, we process your personal data. Specifically, this includes:

  • Processing orders for goods or services, either via our website or customer service. The legal basis here is the necessity to fulfill the purchase contract and, for certain data, to meet legal obligations (e.g., accounting documents).
  • Customer support. To ensure customer service and address potential issues when fulfilling the purchase contract, we process your personal data based on the necessity to fulfill these contracts.
  • Communication. We use the collected data to communicate with you and tailor our interactions. We may contact you by phone, email, or other means to remind you about items in your online cart, assist with order completion, inform you about the status of your request, order, or complaint, or ask for more information, or notify you about actions necessary to keep your account active. If you shop with us as a non-member, we process this data based on 2M BEAUTY’s legitimate interest, as described above.
  • Improving services. We use the data to continuously improve our services and systems, including adding new features, and to make informed decisions using aggregated analysis and business intelligence, all based on our legitimate interest in improving the services provided to compete successfully in the market. To ensure sufficient protection of your rights and interests, we use personal data for improvement purposes in anonymized form.

1.3. Transfer of personal data to third parties

Your personal data will only be shared with third parties or otherwise mediated if it is necessary for fulfilling the purchase contract, based on legitimate interest, or if you have given your prior consent.

  • a) To credit card companies, payment service providers for processing payments, and banks based on your order, fulfilling the purchase contract.
  • b) To couriers for delivering the products or services you have ordered and handling complaints, including contract withdrawal.
  • c) To other service providers, third parties involved in data processing.
  • d) To third parties, such as legal representatives, courts for enforcing or terminating any contract with you.
  • e) To public authorities (e.g., police).
  • f) To third parties conducting customer surveys.

If third parties use the data as part of their legitimate interest, the controller is not responsible for this processing. These processes are governed by the personal data processing principles of the respective companies and individuals.

 

 

2. Customer Account and Purchase without Registration

a) Upon contract registration, we create a customer account for you, secured with a password. Through this account, you can directly access and modify your personal information, as well as review completed and pending orders. You can also manage your personal data through the account.

b) If you prefer not to create an account, you can still make a purchase on our e-shop as a guest.

c) You have the right to terminate the registration contract in accordance with the applicable terms and conditions.

3. Data Security and Retention Period

3.1. Data Security

a) Your personal data is transferred to us in an encrypted form via SSL (secure socket layer). We secure our website and systems using technical and organizational measures to protect your data from loss, destruction, unauthorized access, alteration, or dissemination.

b) We require our data processors to comply with GDPR regulations.

c) Access to your customer account is only possible after entering your personal password. Please do not share your access credentials with third parties and always close your browser window after accessing your account, especially if using a shared computer. 2M BEAUTY is not responsible for password misuse unless directly caused by 2M BEAUTY.

3.2. Data Retention Period

We process and retain your personal data:

  • For the duration necessary to fulfill all rights and obligations arising from the purchase contract (during the order and warranty period).
  • For the duration of the registration contract.
  • For the period required by legal obligations (e.g., invoices are archived for 10 years from the date of issue).
  • Consent for marketing offers is valid for 4 years or until revoked.
  • Reviews are retained for 6 years.
  • Communication is retained for 2 years.

In other cases, the retention period is determined by the purpose of processing or legal data protection requirements.

4. Data Subject Rights

a) You can request free information about the processing of your personal data at any time.

b) If you believe that your personal data is being processed in violation of data protection laws, you can request an explanation, correction, supplementation, deletion, or blocking of the data.

c) To exercise your rights, contact our data protection officer at info@2mbeauty.sk. You can also reach out to the Slovak Data Protection Authority.

d) You can revoke your consent to data processing at any time. Upon revocation, your personal data will be deleted or anonymized, except for data required to fulfill legal obligations (e.g., processing of an already submitted order) or to protect legitimate interests. Data will also be deleted if no longer needed for its original purpose.

5. Website

5.1. Cookies

Our website uses cookies to make our offer relevant, user-friendly, and tailored to you. Cookies are small text files stored on your device and used in your browser. 2M BEAUTY uses cookies from Facebook and Google for functions like:

  • Ensuring the proper functioning of the shopping cart.
  • Remembering your login details.
  • Adapting our site to your preferences by tracking site usage.
  • Tracking ad views to avoid showing ads for products you’re not interested in.

Some cookies may collect information used by third parties (e.g., for targeted advertising). However, you cannot be personally identified by this information.

5.2. Cookie Use

Cookies on our site can be divided into:

  • Short-term (session cookies), deleted when you leave the site.
  • Long-term (persistent cookies), stored for a longer period or until manually deleted.

Cookies serve purposes like:

  • Analytics to improve site usability.
  • Conversion tracking to analyze the performance of sales channels.
  • Remarketing for personalized ad targeting.
  • Essential cookies for basic site functionality.

5.3. Rejecting Cookies

You can adjust cookie settings in your browser, which typically accepts cookies by default. You can refuse or limit cookies to certain types.

5.4. Links

Our site contains links to external websites, which may have different privacy policies. We have no control or responsibility for these sites’ content, services, or products.

6. Contact Us

For any questions or requests regarding these privacy policies, please contact us at:

Data Protection Officer: info@2mbeauty.sk
2M Beauty Slovakia s.r.o., Dunajská ul. 1114/5, 945 01 Komárno, Slovakia
Customer Service: info@2mbeauty.sk

7. Effective Date

These privacy policies are effective as of May 25, 2018.